Friday, July 31, 2020

Boost Your Innovation with Workforce Diversity

Boost Your Innovation with Workforce Diversity Fostering diversity of employees is a key factor in boosting your company’s innovation. However, results from a recent survey of the Economist Intelligence Unit imply that companies are not adequately utilizing tools and technologies to handle a diverse workforce. 35 percent of the executives surveyed were using HR information systems, 31 percent were using e-learning systems and only 21 percent were utilizing networks supporting  home-based workers and enterprise social networks.Fortunately, there is reason to be hopeful. Bigger changes seem to be on the way as cloud-based technologies become common in the business world and more aging workforces get replaced by millennials. © Shutterstock.com | Rawpixel.comThis article will take you through 1) what is workforce diversity, 2) the diversity situation in 2014, 3) how workforce diversity can contribute to innovation? and 4) other benefits of workforce diversity.WHAT IS WORKFORCE DIVERSITY?Workforce diversity is about a labor force comprising a wide blend of workers from varied ethnic and racial backgrounds, of varied genders and ages, and of varied national and domestic cultures.Types of diversity1. AgeAt a particular time, three or four generations may be working together. Employees belonging to these different age groups would bring with them varied strengths, experiences and worldviews and the variations would benefit the workplace.2. Gender diversityThis is not just about treating female employees as equal to their male counterparts. It also means the inclusion and acceptance of non-sexed or transgender employees.3. DisabilityThe U.S. government supports the employment of people with mental, emotional or physical disabilities by way of federal laws and by ensuring that financial support is available to companies to hire these workers. Workplaces are also required to make reasonable accommodation available for people with “invisible disabilities” such as fibromyalgia, dyslexia or depression. By providing accommodation, the disabled workers can carry out their responsibilities without reducing performance standards or expectations.4. Ethnic/RacialThe U.S. workforce has always had people of color in it, in spite of the fact that the latter may not have received fair treatment. Blacks, Latinos, Native Americans and Asians all had their own contributions in developing different industries. Now, they are more extensively hired in corporate, professional, public and service places of employment.5. ReligiousPeople of all religions and even of no religion work together. Workplace-associated religious diversity may have its own set of challenges. An example for this would be when one e mployee does not wish to participate in a compulsory company program having religious overtones.6. Thought DiversityFor long, workforce diversity has had to do with the factors mentioned above, namely age, gender, disability, ethnicity/race and religion. However, a recent study by a U.S. based consulting and professional services company revealed that “diversity of thought” is the future of diversity in the workplace. This kind of diversity can improve problem-solving and drive innovation.People differ in their backgrounds, cultures and personalities. These differences determine their thought process. While some people think in an analytical manner, others flourish in creative zones. While some relish spontaneity, others are meticulous planners. The company believes that blending the different kinds of thinkers in the work environment can spur insight, fuel creativity and boost efficiency. Thought-associated diversity also assists with protecting against “groupthink” â€" a p erilous inclination in groups that has to do with concentrating primarily on group conformity, frequently at the cost of making fine decisions.Suppose you have a set of 10 questions for an interview session. You are going to pose these 10 questions to each of the candidates applying for a post in your company. Now, suppose four candidates of yours (A, B, C and D) answer the first 7 questions correctly, three candidates (E, F and G) answer the first 7 correctly and the 10th one correctly too. Now along comes candidate H. He can answer only the first three questions correctly but surprisingly, he also answers questions 8 and 9 correctly (two questions that all the other candidates missed). Based on the interview round, most managers would give preference to candidates E, F and G. Secondary preference may be given to candidates A, B, C and D. Hardly any manager would think of considering candidate H because he gave correct responses to a fewer number of questions. However, it may be mo re sensible to hire candidate H simply because he answered certain questions that no one else could. His answering of those questions shows that he brings a different thought process to the table.THE DIVERSITY SITUATION IN 2014As per SHRM statistics, 55 percent of companies are major diversity promoters while 42 percent of diversity programs are recommended/supported by the CEO, HR heads and top leadership. The approaches towards diversity and inclusion tend to differ in different parts of the globe. While those in North America are inclined to be centralized to a greater extent, those in Europe and Asia are more relaxed. Having said this, one common feature seen across the world is the heavy emphasis on employing and promoting women. This trend is easy to comprehend considering the fact that the female sex makes up 50 percent of the world by population. In addition, compared to their male counterparts, they are easier to incorporate into an organization owing to fewer cultural diff erences on the whole, compared to men who are considerably represented at the top tiers in the corporate workplace. Consequently, most business leaders are worried about huge gaps in emulating the general population, especially with respect to three methodically under-represented groups of people: workers in the age group of 50+, disabled individuals, and ethnic and religious minorities. In future, it will be essential for companies to conquer the hurdles that keep these groups from being integrated into the topmost levels of a company.HOW WORKFORCE DIVERSITY CAN CONTRIBUTE TO INNOVATIONLanguage diversityLanguage diversity is achieved thanks to the hiring of employees of different nationalities. This language diversity can be helpful in interactions with clients from different nationalities.Larger skill setThe greater the diversity in your workforce, the more rich the skill set and competencies your company is blessed with. There’s only good and no bad in bettering your company’ s capacity for success irrespective of what the future has in store.Boosts creativityEnabling workers of different backgrounds, experiences and qualifications to work together paves the way for effective on-the-job problem solving. What’s more, the cross-fertilization among diverse groups within the organizations causes a boost in creativity. Multiple voices bring about new ideas, new products and new services and engender out-of-the-box thinking. Employees representing varied backgrounds bring with them a range of solutions on how to accomplish a common objective. With the number of diverse ideas suggested increasing, the possibilities of arriving at a workable answer are better. If the atmosphere is one that necessitates brainstorming, more ideas are crafted owing to the existence of a culturally diverse team. Case in point: An American company may gain from a completely different approach to solving a problem by way of Chinese or other nationalities working in their company.A v ariety of opinions, ideas and approaches helps businesses make decisions pertaining to initiating, running and funding their operations as well as decisions pertaining to marketing.Helps in understanding requirements of a diverse customer baseEmployers can cater better to a diverse customer base owing to a variety in fresh processes and ideas introduced into the organization. Employee diversity leads to new ideas and helps with boosting the capture of new clients and global opportunities.The executives of L’Oreal USA comprehend the insight and value the company’s diverse workforce can offer in developing consumer offerings and brands that cater to particular ethnic groups. By developing an inclusive and diverse workforce and then tapping the perspectives and ideas of its talent pool, the company comes up with products that tackle a range of consumer concerns while also developing communities within varied populations.OTHER BENEFITS OF WORKFORCE DIVERSITYHelps to avoid employee t urnover expensesBusinesses that are unsuccessful at cultivating inclusive workforces are associated with higher turnover rates when compared to business that attach the necessary importance to workforce diversity. This is because the former encourage an unfriendly work environment that makes employees want to leave. Owing to their inability to retain talented employees, avoidable turnover-associated costs are the result, at the cost of the company’s profits. To avoid these costs, businesses should foster a discrimination-free and diverse work environment.Increases employee motivation and productivityEmployees are motivated to work consistently and better when they are treated with respect and dignity. In addition, employee morale increases. This in turn can lead to increased work output from them and competitive advantages. Leadership diversity within the organization enables managers to contribute new methods and skills for accomplishing concord within their teams.Improves compan y reputationJob seekers are attracted to businesses with a diverse workforce owing to the fact that it is obvious these companies do not observe employment discrimination. Prospective employees would like to think that their prospective employer is one who treats all his staff equally irrespective of their race, gender, ethnicity or other factors. Thus, it is quite clear that the fact that an organization believes in and practices employee diversity will improve the organization’s reputation. Such an organization is successful at both attracting and retaining talent. Gone are the days when top talent was embodied by a homogenous group. Currently, top talent incorporates representation of people from varied life experiences and backgrounds.Helps to take advantage of the company’s entire potentialIf we take the example of the United States, it is expected that by the year 2050, ethnic or racial majority will not exist there. So, the nation’s boardrooms will have to show that the y represent these altering demographics. At present, women and people of color only represent 18 and 14.5 percent, respectively, of Fortune 500 company corporate boards (among the senior management). Companies could be more competent if they recruited board directors with varied experiences and extensive expertise.SOME WAYS TO ENCOURAGE EMPLOYEE DIVERSITYDevelop a diversity policy and make it publicThis policy should fix formal strategies and goals relating to shaping an equal opportunity environment. As soon as your policy is established, make it public, both externally and internally.Publicize job vacancies in various venues to magnetize a varied workforceLook further than apparent recruitment techniques and venues to get the right people. There are plenty of sites online that are helpful for equal opportunity employment. These include: En Espanol, The Society of Hispanic Professional Engineers, The National Society of Black Engineers, America’s Job Bank, Black Executive Exchang e Program, and the Society of Women Engineers.Craft job descriptions that don’t exclude anyoneYour job description should be lucidly written for all kinds of applicants and with no discrimination whatsoever.Be up-to-date on legislationThis will help you steer clear of potential litigation.Learn about cultural traditions and holidaysWhether you’re in the top ranks of your company or another employee, be understanding if your coworker takes time off to celebrate a particular festival or observe a specific custom. If one or more of your employees from different nations or cultural environments openly talk about some customs, consider studying about these customs (for example: their origins, what they signify and the date they are celebrated). If you put in the time to know more about these customs, your employees would most probably be touched by it.Facilitate flexible working arrangementsPermitting flexibility in the work environment will show you to be a fair employer in addition to one who fosters employee diversity. You can consider options such as part-time schedules, modified daily starting and closing times, telecommuting, job sharing and/or compressed work week. Offering such options will help your employees be good at their job as well as look after their domestic responsibilities well or else, develop their talents in some other manner.   An employee who is professionally and personally fulfilled will most likely turn into an efficient and enthusiastic employee.It is true that company attempts at diversity and inclusion are a given. However, organizations still have to deal with challenges â€" both internal and external in executing these procedures and policies. Internally, companies continue to struggle with negative thought processes with respect to variety among their rank-and-file. Externally, an unsteady economic recovery has hindered the hiring efforts of many companies. In future, companies would additionally have to come to grips with an ag ing workforce, difficulties associated with handling a multi-generational workforce, and a reducing pipeline of qualified hands. Fortunately, organizations can be positioned to withstand these troubles and soar above the competition provided they give top priority to diversity and inclusion endeavors. Yes, there’s no doubt that employee diversity is essential to take your business forward.

Friday, May 22, 2020

The Great Economic Divergence Between China And Europe

The great economic divergence between China and Europe has generated countless debates, and as various scholars unite to provide reasons for this phenomenon, numerous interesting theories are born. Among these views is the monumental theory of history researcher and professor Kenneth Pomeranz. Pomeranz’s theory lists Europe’s convenient access to coal and the New World colonies as the chief reasons for its industrialization. However, many scholars, such as history professor Peter Coclanis , question these claims and believe the divergence was caused by additional factors, not just coal and the New World colonies. Pomeranz and Coclanis make interesting comments on the ecological, cultural and political differences that existed in both areas and how each contributed to this divergence. Historically, there have been numerous theories that attempt to explain the Great Divergence, and analysis of Pomeranz’s essay and Coclanis’ article help reveal many potentia l causes. The main point Pomeranz discusses in his essay is the large contributions ecological differences, specifically Europe’s convenient access to coal, had on the divergence. To initiate his argument, Pomeranz explains that China’s wealth before the industrial age was comparable to Europe’s , a fact Coclanis claims, is now impossible to overlook . Then, Pomeranz proceeds to use his own calculations to show the shrinking supply of wood in Europe and China and finally, uses historical demographer E.A. Wrigley’sShow MoreRelatedThe Great Divergence : China, Europe And The Making Of The Modern World Economy Essay1726 Words   |  7 PagesDuring the long time of economic history, the Industrial Revolution happened in England in the eighteenth century is definitely a turning point which triggers many scholars’ interests. 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Sunday, May 10, 2020

The Universal Periodic Review Hearing - Free Essay Example

Sample details Pages: 5 Words: 1351 Downloads: 6 Date added: 2017/06/26 Category Law Essay Type Essay any type Did you like this example? The Bangladesh Report, under the Universal Periodic Review mechanism of the United Nations Human Rights Council, must reflect the true prevailing status of the human rights situation, without distortion or half-truths. On 3 February 2009, the Bangladesh report was discussed by the Human Rights Council in Geneva. Odhikar believes that the imposition and continuation of the State of Emergency for a long time was the single most important incident of human rights violation. The Emergency deprived the people of their fundamental rights. Don’t waste time! Our writers will create an original "The Universal Periodic Review Hearing" essay for you Create order UPR recommendations from the Odhikar and FIDH8 joint submission are given below: Rein in the security forces and stop all extrajudicial killings and refrain from using murder as a policing tool. Set up an independent body to deal with complaints against members of security forces for violation of rights, with adequate powers to investigate and where necessary, recommend prosecution. Stop the use of torture in all its forms by law officers once an individual is in custody or under effective control of a member of the law enforcement agencies. Ratify the Rome Statute of 1998 establishing the International Criminal Court that Bangladesh is a signatory to and adopt implementing legislations. Legislate the outlawing of torture in line with the Governments obligation as a Party to the UNCAT, on a priority basis and put in place lawful interrogation procedures including the interrogation of people remanded in custody in glass-partitioned rooms and in the presence of relatives or lawyers, as ordered by the High Court in April 2003 and amend the Code of Criminal Procedure accordingly. Provide compensation to victims of torture. Incorporate and ensure fundamental rights and freedoms in counter terrorism legislation including guaranteeing internationally recognised fair trial rights. 8 FIDH: International Federation for Human Rights, based in Paris, France ÃÆ' ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒâ€šÃ‚ ¢ Reorganize the justice system to make it women friendly, including legislation on victims and witness protection. ÃÆ' ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒâ€šÃ‚ ¢ Amendments should include making recommendations of the UN Human Rights Commission binding, and awarding the Commission its right to be consulted by the Government in legislations with human rights implications. Suggestions and Recommendations 2009 has been an eventful year for those who perpetrate abuse on human rights. In order to uphold the rights of the people as guaranteed by the Constitution and the laws of the land, Odhikar has placed here some suggestions for a safer, more democratic Bangladesh. As per the election manifesto of the present Government and the UPR declaration of the United Nations, extra-judicial killings must come to an end. The Government must bring before trial those involved in these killings. The Government must refrain from narrowing down the path to democratic rights and cease the practice of coming down on political groups holding a different political opinion. Torture during interrogation or remand must be stopped immediately and the recommendations placed by the High Court Division in 2003 must be implemented. Freedom of the media must be ensured. A proper investigation is needed into the incidents of repression and torture towards journalists. Independent and fair investigations must be carried out in relation to the deaths of the BDR members who were in custody. Transparency and accountability must be upheld in the treason cases involving the BDR Jawans. For the sake of justice and upholding the rights of the accused, the accused in the BDR mutiny should be allowed to be represented by a legal counsel of their choice. The Government must take effective steps to stop violence against women. Those involved in such violence must be brought under the purview of the law and the victims must also be provided with necessary assistance including adequate compensation. The victims and witnesses must be provided protection so that the perpetrator cannot exert fear upon them or inflict violence on them again. Odhikar also urges the Government to create a special fund for treating the physical and mental consequences of such violence. The wages of the workers of the readymade garments factories must be paid in time. The Government must watch over the garments factories to ensure that the workers are being paid regularly and that the issues concerning wage raises The Government must pay more attention to its citizens working as overseas labourers. The policy on overseas migration and overseas labour must be strictly implemented. Bangladesh Embassies abroad must be more diligent in safeguarding the rights of its workforce in foreign countries. The Government must also be active in obtaining adequate compensation for the families of the deceased and the tortured labourers. The government should take immediate steps to stop political violence. Those who are engaged in such violence must be brought to justice. Law enforcement agencies should be strengthened to stop the violence. The Government must take effective steps so that the killings of Bangladeshi citizens by the BSF come to an end. The Anti-Terrorism Act 2008, a tool for committing human rights violations, must be scrapped. Rights of the ethnic and religious minority communities must be guaranteed and security to their property and belongings must also be provided, as per legal and constitutional provisions. The Government must follow the Paris Principles regarding human rights defenders and their protection. The National Human Rights Commission The Government of Bangladesh passed the National Human Rights Commission Bill on July 9, 2009. The Bill provides for a selection procedure of members to the National Human Rights Commission by a seven-member Selection Committee. This will allow direct intervention by the Government, since four members of the Selection Committee have come from the ruling party. The three remaining members are a Government nominated retired Justice, who is also the Chair of the Law Commission and another is a Secretary of the Cabinet. Keeping room for only one member from the Opposition party has reduced the proposed National Human Rights Commission (NHRC) into an entity subservient to and controlled by the Government. The National Human Rights Commission will be a toothless tiger, as it has not been given the power to take measures against an accused person or against law enforcement agencies. While the Commission itself should be given the power to file cases against human rights violators, the provision in the Bill only allows the NHRC to make suggestions to the Government to take steps against persons against whom accusations have been proven. The Commission has no visible functional capacity. It is a caricature of what the human right defenders have been demanding for a long time and therefore totally inadequate and unacceptable. Parliament: The prevailing formal institutional structure of the political system in Bangladesh appears handicapped in checking the unbridled power and authority of government and ill-equipped in calling the government to account. All the major characteristics of a strong legislature are virtually absent in Bangladesh. State power is highly centralized rather than dispersed. The president is a titular head of state and he performs according to the advices of the prime minister and plays into the hand of the ruling regime. All the major political institutions including the Speaker of the parliament have been politicized and used against the major opposition parties in the country. Major local government institutions have been dysfunctional for over a decade. The parliament and parliamentary committees have been dominated and monopolized by the ruling government. No space has been left for the opposition political parties to participate and con ­tribute to the governance system. The opposit ion is thus left out to the street. Thus the external environment of the parliament and parliamentary committees has largely determined the way parliament and committees have performed in Bangladesh. Executive: The domination of the ruling party is evident in the structural and functional arrangement of the committee system in Bangladesh. Structurally the committee is arranged in such a way that without the assent of the party in power no action can be taken to make the executive accountable. The stalwarts (including the party chief) of the ruling party have enormous influence from the formation of committees to the implementation of committee recommendations. The institu ­tional domination of the ruling party has also been reflected in the real-world functioning of the committee in securing executive accountability in Bangladesh. Prime ministers in the 1990s have been seen interfering in the operations of committees.

Wednesday, May 6, 2020

Enhancing Efl Learners Writing Skill Via Journal Writing Education Essay Free Essays

The accomplishment of authorship has been for old ages considered to be of import, but besides demanding and disputing for foreign linguistic communication scholars. In Enhancing EFL Learners ‘ Writing Skill via Journal Writing, Tuan points out that pupils ‘ advancement in authorship is hindered by uninteresting nature of the accomplishment itself ( Hedge, 1991: 6 ) , fright of rectification and clip force per unit area ( Weir, 1990: 61 ) . In his research, he aims at set uping whether the acquisition of composing accomplishments can be facilitated and advanced by the usage of diary authorship. We will write a custom essay sample on Enhancing Efl Learners Writing Skill Via Journal Writing Education Essay or any similar topic only for you Order Now The experiment took topographic point amongst 85 Vietnamese sophomore pupils of English of similar authorship proficiency. The topics, divided into Control ( CG ) and Experimental Group ( EG ) , were assigned assorted in-class authorship activities. Members of the latter were besides required to carry on a personal diary for a period of 13 hebdomads. The consequences were analysed and compared harmonizing to quantitative ( figure of words produced, figure of unfinished essays, figure of errors and mean tonss ) and qualitative methods ( questionnaire study ) . The findings province that participants from the Experimental Group produced more words, made less errors and received better tonss. Their motive has besides increased as they found the activity utile and enjoyable. It is undeniable that the pattern of composing diaries helped Experimental Group scholars develop their general composition accomplishments, nevertheless, carry oning the research in an academic environment seems slightly unequal, peculiarly when one takes into consideration Tuan ‘s motivations behind the survey and the fact that academic authorship is well different from that found in a typical foreign linguistic communication schoolroom. Britton ( 1972: 93 ) , in his acknowledged taxonomy, divided composing into three types: expressive ( exploratory ) , transactional ( explanatory ) , and poetic. This differentiation has been since supported by legion bookmans, including Phenix ( 2002: 50-52 ) and Browne ( 1999: 8-9 ) . Transactional authorship is related to academia, as it â€Å" prepares authors for engagement in their academic or professional discourse community † ( Babin and Harrison, 1999: 258 ) , while private diaries are classified as expressive composing seeing that they involve â€Å" linguistic communication near to the ego, uncovering the talker, verbalising his consciousness, exposing his stopping point relationship with the reader † ( Britton et al. , 1975: 88 ) . White ( 1995: 201 ) placed journal authorship amongst those techniques that help develop expressive, non explanatory composing accomplishments. On this footing serious uncertainties can be raised against the value of diary authors hip in developing academic authorship accomplishments. White proposes that the advancement in scholarly authorship should non be achieved by agencies of authorship, but reading: Within academic authorship, the nexus between reading and composing is extremely of import. Reading provides content every bit good as theoretical accounts. Students need developing in sum uping and rephrasing so that they can abstract thoughts from beginnings and present them within the context of their ain authorship ( White, 1995: 59 ) . It is extremely likely that by composing diaries pupils were forced to look for certain words and forms in order to convey their ideas and feelings, which developed their general authorship accomplishments and improved foreign linguistic communication competency. It is nevertheless undeniable that such development is limited to specific, repetitive set phrases and discourse ( e.g. day-to-day modus operandis ) and does non enable pupils to compose in a broad spectrum of subjects. One of the standards taken into history by the writer when measuring findings was figure of words produced. This benchmark seems nevertheless by no agencies related to truth and eloquence – standards of judgement. Undoubtedly, a greater figure of words does non guarantee the meaningfulness of vocalizations. It can, on the contrary, cause prolixity as the participants use constructions that are typical for this peculiar discourse ( e.g. disjunct adverbials ) . With mention to the statements that supported set abouting the research, one averment stated that pupils feel â€Å" uncomfortable about being corrected † and are hence afraid of perpetrating mistakes. The conversations nevertheless revealed that the pupils felt that they can larn and profit from doing mistakes, even if they encounter jobs with showing thoughts and feelings over a limited linguistics repertory. Another disagreement between the concluding behind the research and the existent results is that the challenge of developing the wont of â€Å" believing on paper † was non met by diary authorship. Despite bring forthing more words and doing less errors, huge bulk of Experimental Group pupils kept interpreting their thoughts from the First to the Second Language. Although the research has emphasised truth, instead less attending has been paid to fluency in footings of functional rightness. The interviews conducted by the research worker expose great diverseness in discourse used by the participants. The linguistic communication of the pupil who liked diary authorship appears comparatively right, but sounds unnatural and awkward. Conversely, the pupil who did non like the activity, makes a few errors, but his address comes across every bit much more natural and unschooled. On the whole, the extracts from pupils entries presented in the article are a mixture of formal and informal authorship, with phrases like â€Å" I feel like composing diaries † in one sentence, and â€Å" hence † or â€Å" a meaningful nowadays † in another. As a consequence, the concluding lingual merchandise sounds inelegant and unreal. One advantage of diary authorship is the development of certain, general authorship accomplishments. However, the virtues of diary authorship in developing academic authorship accomplishments remained unaddressed by the research. In the instance of the probe, it seems that pupils gained accomplishments they should already possess or at least pattern at the academic degree: summarising, rephrasing, critical thought, and doing their authorship cohesive. How to cite Enhancing Efl Learners Writing Skill Via Journal Writing Education Essay, Essay examples

Wednesday, April 29, 2020

Serenissima Trend Spring

Identify trend name, and give a brief description of the message behind this trend Serenissima (â€Å"the most serene†) represents an atmosphere that is romantic yet modern. The color palette of this trend primarily consists of purplish pinks, mint green and turquoise hues that remind a state of calmness. These colors can be applied to various appearances and fine materials such as ironwork, silk, tapestry, embroidery, jewelry, Murano along with many others.Advertising We will write a custom essay sample on Serenissima Trend: Spring-Summer 2016 specifically for you for only $16.05 $11/page Learn More More luxurious materials such as semi-precious stones, gems, and marbles are harmoniously combined with colors of this trend. Depending on the material, the same color may create an extremely different atmosphere. In general, the soft color palette of purple and green evokes a sense of modern femininity and decorativeness. The purpose of this trend is to represent the new side of beauty. Serenissima is influenced by two zeitgeists of two different epochs: Renaissance and Romanticism. Renaissance is famous for challenging religious visions and considerations. This period brought the idea of superiority of human mind and body. The attitude towards religion changed as people became more self-aware (Romanek 4). Tom Nichols considers Renaissance painting to be a visual poetry (75). The same is with Serenissima. This trend renders ideas of calm freedom. For example, the unity of the stylish mixture of flourishes, flowers, arabesques and intarsia of fine materials or wrought iron renders poetic meanings (â€Å"Serenissima. Surfaces Material Trends† n. pag.). Romanticism, on the contrary, emphasizes the significance of human emotions and celebrates human life (Shostak 38). Serenissima combines zeitgeists that glorify emotions and the human mind. This juxtaposition gives the new idea about modern beauty — beauty that seeks inspiration in two fundamental features of human nature. Describe the target market that this trend theme would apply to There is no doubt that the target audience of this trend is able to appreciate the magnificence of past. However, when identifying the target audience, it is necessary to think about age and income and education level (Porta par. 10). Thus, the trend would apply to individuals who are well-educated and understand at least basic concepts of epochs. Most representatives of this audience will be middle-aged people with middle and high socio-economic status. However, the notes of modernity and new romanticism would attract the younger audience as well. Sculptured transparencies and shininess would be attractive for youth who appreciates modern luxury (â€Å"Serenissima. Surfaces Material Trends† n. pag.). The trend will bond to people who know their goals in life and ways of their achievement. Serenissima is for those who can see something new in the juxtaposit ion of already existing ideas, thoughts, styles, and materials.Advertising Looking for essay on art? Let's see if we can help you! Get your first paper with 15% OFF Learn More How might this theme relate to product categories and price-points? This theme may be realized in a variety of products. However, its power may be fully recognized in interior decorations. Colored transparency may be utilized for the embodiment of new ideas in furniture. Simple color schemes may be combined with textured and sculptural interior designs in 2016 (â€Å"Modern Interior Design Trends 2016 to Stay and Go Away† par. 3). The combination of purple and silver may be realized in closing and accessories. Shimmering and transparency can contribute to closing drastically as well. Laser cut and mini sculpture can comprise a significant source of the creation of home accessories (â€Å"Serenissima. Surfaces Material Trends† n. pag.). Price points for these product categories may b e accessible for middle-class representative due to the combination of expensive luxury materials and semi-precious materials. Nevertheless, the mastery needed for the creation of these products may be costly. Works Cited Modern Interior Design Trends 2016 to Stay and Go Away. n.d. Web. Nichols, Tom. Renaissance Art: A Beginner’s Guide. London, United Kingdom: Oneworld Publications, 2012. Print. Porta, Mandy. How to Define Your Target Market. 2010. Web. Romanek, Trudee. Great Ideas of the Renaissance. New York City, New York: Crabtree Publishing Company, 2009. Print.Advertising We will write a custom essay sample on Serenissima Trend: Spring-Summer 2016 specifically for you for only $16.05 $11/page Learn More Serenissima. Surfaces Material Trends. 2016 ed. Vol. 58. Milan: A+A Design Studio, 2014. N. pag. Print. Shostak, Art. Viable Utopian Ideas: Shaping a Better World. London, United Kingdom: Routledge, 2015. Print. This essay on Serenissima Trend: Spring-Summer 2016 was written and submitted by user Fallen One to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Friday, March 20, 2020

Greek Eros and Philia Love Magic

Greek Eros and Philia Love Magic Classical scholar Christopher Faraone writes about love among the ancient Greeks. He looks at evidence from erotic charms, spells. and potions to form a mixed picture of what relations between the sexes were really like. In this article, we use Farones information to explain the common uses of love magic between ancient Greek men and women. But first, a small digression to introduce terms used for love: Brotherly Love; Gods Love; Romantic love; Parents Love The following online discussion argues that the reason English speakers are confused about love is that we dont have enough words for it. Writer A:I recently read: Sanskrit has ninety-six words for love; ancient Persian has eighty; Greek three; and English only one.The author thought it was symbolic of the devaluation of the feeling function in the West. Writer B:Interesting, but I think English speakers do know the 96 forms of love - they just jam it into one word! The Greek words were eros, agape, and philia, right? See, we all use those definitions, but in the same word. Eros is a romantic, sexual hormone-raging love. Agape is a deep, connecting, brotherly love. Philia is a...hmm...I think necrophilia and pedophilia explain it.That is why we are all confused over what love is, since we have dozens of definitions for it! Agape and Philia vs. Eros We native speakers of English distinguish between lust and love but tend to get confused when we look at the Greek distinction between: eros andagape orphilia Affection as Love While it is easy to understand agape as the love one feels towards friends, family, and animals, we think of the mutual affection we feel towards our mates as different. Affection and Passion The agape (or philia) of the Greeks included affection, and also the sexual passion felt towards our mates, according to the University of Chicagos Christopher A. Faraone. Eros, however, was new, disorienting passion, conceived of as an attack of unwelcome lust, aptly represented as inflicted by the arrow-wielding god of love. Black and White Love Magic When we talk about black magic, we mean spells or voodoo practices designed to hurt someone else; by white, we mean spells or charms whose aim is to heal or help, often connected with medicinal herbs and other holistic or non-traditional healing practices. From our perspective, the ancient Greeks used black and white magic to arm themselves in the arena of love. Black magic: There were magical effigies much like those used today by practitioners of voodoo. The practitioner of this aggressive magic would cast an incantation and poke or burn the effigy in an effort to affect the person represented. The intention was to make the woman represented suffer the pangs of lust to the point that she would leave her family. The practitioner might invoke Eros, Pan, Hekate, or Aphrodite.White magic: Practitioners applied herbs to make an errant lover return or to restore harmony to a dysfunctional relationship. She might invoke Selene, Helios, or Aphrodite. Both types of love magic usually involved spells or incantations, but the type were referring to as black is more closely related to curse tablets than the other, more benign, love magic. The difference between these two types of magic is based on the difference between the two types of love, eros and philia. Gender-Based Love Magics Faraone distinguishes these two types of love, eros and philia, and their related magics as overwhelmingly gender-based. Men used the eros-based agoge spells [agolead] designed to lead women to them; women, the philia spells. Men used the spells to make women burn with passion. Women used the spells as aphrodisiacs. Men tied up their effigies and tortured them. They used incantations, tortured animals, burning, and apples. Women spread ointments on the clothing of their mates or sprinkled herbs in food. They also used incantations, knotted cords, and love potions. Theocritus Iunx The gender division isnt absolute. The iunx is said to have been a small, sexually rapacious bird which Greek men would tie on a wheel and then torture, in the hopes of filling the objects of their lust with burning, irresistible passion. In Theocritus second Idyll, its not a man, but a woman who uses an iunx as a magical object for an agoge spell. She repeatedly chants: Iunx, bring my man home. Mythology and Modern Love Magic in Pill Form While the agoge spells, the ones men usually used on women, resemble voodoo and seem like what we call black magic, the philia spells could also be deadly. As is the nature of many herbs, you only need a little. When the mythological Deianeira used the centaurs ointment on Hercules garment, it was as a philia spell, to keep Heracles from abandoning her for his new love, Iole (cf Women of Trachis). Although we do not know, perhaps a drop would not have killed him; however, the amount Deianeira used proved fatal. The ancient Greeks did not distinguish magic from medicine, as we claim to do. The need for erotic (whether agoge or philia) magic has long extended into domestic life where the wife of an impotent man (or the man himself) might invoke a bit of philia magic. Viagras popularity attests to the fact that we still practice magic miracle cures. Source Faraone, Christopher A., Ancient Greek Love Magic. Cambridge: Harvard University Press, 1999.

Wednesday, March 4, 2020

Definition and Examples of Trademark

Definition and Examples of Trademark A trademark is a distinctive word, phrase, symbol, or design that identifies a product or service and is legally owned by its manufacturer or inventor. Abbreviation, TM. In formal writing, as a general rule, trademarks should be avoided unless specific products or services are being discussed. Exceptions are sometimes made when a trademark (for example, Taser) is better known than its generic equivalent (electroshock weapon).The website of the International Trademark Association [INTA] includes a guide to the proper use of more than 3,000 trademarks registered in the U.S. According to the INTA, a trademark should always be used as an adjective qualifying a generic noun that defines the product or service [for example, Ray-Ban sunglasses, not Ray-Bans]. . . . As adjectives, marks should not be used as plurals or in the possessive form, unless the mark itself is plural or possessive (such as 1-800-FLOWERS, MCDONALD’S or LEVI’S). Examples and Observations Band-AidChap StickCrock-PotDolbyFormicaFreonFrisbeeHacky SackHooverJacuzziJeepJet SkiKleenexLoaferLycraMaceNaugahydePlaybillPopsicleRollerbladeSkivviesSporkTaserTeletypeVaselineVelcroWindbreaker Originally trademarks, these common names are now regarded as generic names: aspirinbundt cakecellophanedittodry iceescalatorgranolaheroinkerosenelinoleumLPminibikenylonpogosticktarmacthermostouch-tonetrampolinewedgieyo-yozipper